This new addition by Google is fantastic.
They had a similar product in the Zeitgeist but now they offer trends on a daily basis and on specific search terms.
Im sure they can drive out half the market survey firms if they allow customization and info at a finer grain. Also they can use it to potentially generate huge amounts of revenue.
Obviously they wont let out all the information they have, but in a few areas it might be worth it.
With the introduction of the PS3, Xbox 360 and the WII , I believe we may be seeing the last generation of PC gaming as we know it today.
Consider the facts.
The consoles are backed by large corporations which subsidize the price of the consoles to ensure market share. Sony, Microsoft, etc all loose money on every console they sell, but make it up through subsequent sales of games and the sheer number of consoles sold. Sony for instance looses a reported $241.35 for every PS3 they sell while for Microsoft the figure is around 126$.
For a PC one has to source the components separately and none of the hardware manufacturers are as big as the console corporations, . Also they have absolutely nothing to gain by subsidizing their products. Hence their is no way a PC gamer can get the same value as that of console. Add to the fact that the life-cycle of a console is at least 5 years as compared to a maximum of 3 years for the PC. So, there is absolutely no way a PC can compete with a console on the price factor.
I think the main hurdles for a console manufacturer were the lack of connectivity, poor resolution of TV's, and poor gaming interfaces. The emergence of LCD and plasma screens and integration of internet gaming in consoles has to a large extent solved the first two.
Why consoles, do not provide a keyboard and a mouse as standard or at least as an official accessories and allow 3rd party manufacturers I cannot understand. Entire genres of games like FPS(like counterstrike) or RTS(Warcraft) cannot even use a console.
On one hand these people spend millions trying to get an accurate motion sensing mechanisms and the 'perfectly' shaped controllers but on the other they are not bothering to incorporate and market, proven and existing technologies like a mouse and a keyboard. A few consoles have options to attach a mouse, but tracking/quality is poor or they havent been marketed well. What does a console manufacturer have to loose ?
The argument against having a keyboard and a mouse is that it doesn't suit the 'image' or its cumbersome to control a mouse sitting on a sofa 5 feet away. But surely, for a huge market share these problems can be overcome.Also, And the argument that hardcore fps and rts users don't want to use a console doesn't add up to me. If they had an option to play the same game the same way on a console, wouldn't they at-least consider it?
As a casual gamer myself, I would love to have the option to play all of FIFA , Counterstrike and Warcraft on the console properly and leave my PC free for doing other stuff!
For the past month I had been looking forward to this weekend for some serious sports action.
In the schedule for Sunday the 15th, was the F1 Grand Prix at Bahrain, followed by an absolutely critical match for the Premiership title Man Utd vs Chelsea and best of all the showdown between India and Pakistan at the Cricket World Cup.
Instead, due to a bizarre set of events, we now have a unbelievably interesting cricket match(if u can still call it that) of Bangladesh vs Ireland and in football Chelsea vs Blackburn.
Cheh!!
Watching the Champions League matches this week, I've realised that we in India get the worst telecast of all big sporting events. Ten Sports for champions league and the US Open, Neo for Cricket , Sony for the World Cups, and DD for the Olympics.
Hearing the TenSports commentary team of Joe Morrison(where the hell did they find him!!!??) and his co-commentator was painful. For some reason, they had decreased the volume of the crowd and increased those of the commentators. The result?? it sounded really artificial. The best part of these European games are the atmosphere and the crowd volume was so low that you couldn't even hear their various chants and boos and cackles, etc.
The United game was a thrilling affair, but these people made it sound really really boring. Even when a couple of goals were scored back to back there was hardly any reaction, and absolutely no trace of excitement or thrill in their voices. Contrast this to ESPNSTAR team of Andy Gray and Martin Tyler, who were literally on their feet and screaming, and you will know exactly what I'm talking about.
The commentators are a much underrated commodity for any sporting broadcast. Most broadcasters feel that if the commentator has played the sport he is good enough. This is definitely not the case. The commentators should make you feel like you are part of the action and in the stadium and not as if you are miles away from the action, cocooned in your tiny little room. I don't mean that they must simply keep shouting all the time, but they must reflect the tempo of the game and if necessary attempt to change it.
A reason why cricket played in Australia looks so good is that they always have an excellent commentary team to backup the cricket. The entire package(forget the cricket) feels so professional that you don't even mind watching an Australia-Zimbabwe game .
Here in India we always seem to get second rung commentators like Laxman Sivaramkrishan, or Ranjit Fernando or Mandira Bedi or Novy Kapadia or Maninder Singh . Apart from ESPNSTAR all other channels have third rate teams.
Perhaps the people in charge of the sports should ensure that the host broadcasters provide a commentary team of a minimum ability when they give them the rights.
Just read this decent book called Purple Cow - Seth Godin, which is basically about trying to be remarkable . This is an excerpt
The Cow is so rare because people are afraid.
SpaceShipTwo of Virgin Galactic ; Nautilus of Bigelow Aerospace
Even though the technology has been around for ages, Space tourism is finally taking off(sorry for the sad pun). It promises to be the next big thing. The Space race is almost a throwback to the US-Soviet Moon Wars but with space for everyone and more!
Probably the largest entrant in this race is Richard Branson's Virgin Galactic. It aims to send 50,000 civilians on a thrill ride more than 62 miles (100 km) up into space--to escape gravity and ogle our small fragile planet at a mere $200,000 or 90lakhs. The sale of tickets for the first 100 passengers who will be known as the 'Founders'(i'd prefer the name Galacticos after the Real Madrid stars!) is already closed, with a lone Indian in the list.
Another aspiring albeit a secretive entrant is Jeff Bezos of Amazon.com . His space tourism company, Blue Origin, is based on a Texas ranch. It’s developing a rocket ship called the New Shepard. A flight on the vehicle would last just a few minutes and allow a brief period of weightlessness.
Branson and his peers are confining themselves to suborbital travel for now: blastoff, a few minutes of zero gravity at the edge of space, then back again. The technology to make this type of trip has been around for decades, though the NewSpacers are working to make the trip exponentially cheaper, better, and faster.
The most ambitious project of them all is Robert Bigelow's hotel in space concept. Similar to the International Space Station but much larger, Bigelow’s project uses a cast-off NASA system of inflatable pods.
It would be interesting to watch this race. One thing for sure, in twenty years time it would fairly commonplace to travel to space.
I got this link from squidoo.com . Has some excellent stuff!
Top 10 Best Presentations Ever.
I haven't seen all of them yet, and some of them are long, really long.But they are definitely worth a watch.
Worth a special mention is the Seth Godin one and the Macintosh.
"Technology doesn't win, but it sure gives you a chance at marketing."
